Built To Last: Successful Habits Of Visionary Companies

Author: James C. Collins

Stock information

General Fields

  • : 49.99 AUD
  • : 9781844135844
  • : Penguin Random House
  • : Century
  • :
  • : 0.604
  • : June 2005
  • : 250mm X 160mm
  • : United Kingdom
  • : 55.0
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  • :
  • : books

Special Fields

  • : James C. Collins
  • : Paperback
  • : New edition
  • : 368
  • :
  • :
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Barcode 9781844135844
9781844135844

Description

'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies.' Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day - as start-ups, as midsize companies and as large corporations. Throughout, the authors asked: 'What makes the truly exceptional companies different from other companies?' Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, "Built to Last" provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.

Promotion info

The key to building an organisation for lasting success.

Reviews

"* 'One of the most eye-opening business studies since In Search of Excellence.' - Kevin Maney, USA Today * 'Built to Last is an unusual business book - seriously researched, unconventional in its conclusions...[It] is well worth reading, particularly by those engaged in trying to reinvigorate our nation's largest enterprises.' - Richard J. Tofel, Wall Street Journal * 'In Built to Last, Collins and Porras present a brilliant and lucid analysis and, yes, a blueprint for organizational excellence. It should be required reading.' - Warren Bennis"